Sanguine (Senior Thesis)
Research, Brand Identity, Hand Typography, Publication Design, Book-Binding, Motion Design
The topic of menstruation remains taboo in the United States even today. Important information is left undiscussed, and most menstrual resources are heavily gendered. Using feminine-oriented language excludes transgender, non-binary, and intersex people, and makes it seem like only certain people can talk about menstruation.
For my thesis project, I created Sanguine, a social campaign that strives to honestly and inclusively educate kids and teens of all genders about menstruation. One aspect of this project was a book called Ebb & Flow, which teaches young people about the basics of menstruation using gender-inclusive language. It features hand-drawn typography, illustrations, diagrams, and several instances of interaction to encourage curiosity and engagement with the topic.
For my thesis project, I created Sanguine, a social campaign that strives to honestly and inclusively educate kids and teens of all genders about menstruation. One aspect of this project was a book called Ebb & Flow, which teaches young people about the basics of menstruation using gender-inclusive language. It features hand-drawn typography, illustrations, diagrams, and several instances of interaction to encourage curiosity and engagement with the topic.
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